Microsoft stops marking fake news as false
At Microsoft, disinformation and misinformation will not be marked as false content, it says. The company will instead focus on informing citizens, but it won’t be more concrete right now.
Tech giant Microsoft will not flag posts on social media that appear fake, as the company wants to avoid the impression that it is trying to censor free speech and freedom of expression on the Internet.
This is what one of the absolute top people at Microsoft, Brad Smith, who holds the title, tells us president and is second in command after CEO Satya Nadella, to Bloomberg.
“I don’t think people want governments to tell them what’s true or false,” Brad Smith told the media and continued:
“And I don’t think they’re interested in having tech companies tell them either.”
Microsoft, which, among other things, owns the social media LinkedIn and the search engine Bing, must therefore try to find other ways to prevent and avoid fake news.
The company recently invested in information operations analysts and tools to track propaganda campaigns. Among other things, these have been used to fight suspected Russian, Iranian, Chinese and North Korean state hackers, writes Bloomberg.
“We’re going to look at how we can do that in the context of influence operations,” Tom Burt, Microsoft’s corporate vice president of customer security and trust, told the media.
Right now, Microsoft is focusing on tracking disinformation campaigns targeting its private and public customers and publicizing the campaigns’ existence.
Microsoft has, among other things, published reports on Russian cyberespionage and disinformation and has also announced that the visibility of Russian media by, among other things, removing the RT (Russia Today) app from Windows’ app store, but the company will not directly flag posts on SoMe .
Instead, it sounds like Microsoft will focus on giving people more information.
“Our whole approach has to be to give people more information, not less, and we can’t trip over and use what others might consider censorship as a tactic,” says Brad Smith.
However, it will not be more concrete at this time than that the tech giant will be careful about censoring and would like to inform.
In June, Microsoft announced the acquisition of disinformation and cyber threat analysis firm Miburo.